Project #2613

Customer Attitudes, Behavior, and the Impact of Communications Efforts

$400,220
Completed
Principal Investigator
Elaine
Tatham
Research Manager
Linda J Reekie
Contractor
ETC Institute
Utility Communications
Utility Management
Water Quality

Abstract

Identifies factors that affect customer satisfaction, including communication of information about water quality issues. Reports on ways to inform customers about water quality issues, and provides guidance on communication strategies. Includes a CD-ROM. Published in 2004.

Resources